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i don't need customers!

"Far too busy to advertise, haven't got the time to do the whole social media thing!" "I have plenty of customers. I don't need anymore!" Yeah well that's today, but what about tomorrow?Since the GFC in 2008 we've had the Christchurch Earthquakes, Pike River Mine Explosion, Eketahuna Earthquake, Kaikoura Earthquake, Christchurch Mosque shootings and Covid-19 to name a few significant events that have impacted business and financial stability for many.So yes, you may well be busy now, but you nee...

July 27, 2020

Integrity

I’ve recently been involved in a number of website re builds and domain name/email sorting's due to a rogue Web Designer. This is one of those Web Designers that take control of the domain name and website and end up holding the customer hostage, forcing the customer to put every little change or update through the designers business and then get charged accordingly. This shows a major lack of integrity! For some things, especially the technical things, then yes you should use your designer to...

July 3, 2020

One for the Models

If you have a dream to be a model you need to be able to show a range of emotions and looks for certain shoots. Practice in the mirror or in front of friends differing emotions, looks and body positions. Expressions Happiness, sadness, anger, smugness, angst, contemplation, smile, frown, wince, bemused, astonished, deflated, fed up, melancholy, arrogance, ignoranceBody PositionsStanding tall, squat, lying down, sitting, standing over, standing under, bent over, leaning back, leaning forward...

July 2, 2020

Whizz Bang Flash!

"Can I have all the whizz bang flashy stuff on my website please" So many people think having the flashy stuff makes their website better. Nope! Your visitors just want to know, who you are, what you do, how you can help them and have a nice day! They want to be able to get to the crux of what they are looking for, engage with you and buy what you have to offer. The whizz bang will keep them amused for a nano second, and then they will be moving on! In today's consumer world, there is so much ch...

May 21, 2020

Does the carpet match the curtains?

One thing I'm finding with various clients is that their details across website, social media and online presence do not match. Contact details, hours of business and even the business description can vary across all their online profiles. Be sure to check all your profiles, make sure they all line up and remember where you have a profile so that when you make any changes you can go back and update all your online profiles....

May 19, 2020

Applying Third Party Coupons

How do I account for my Third Party coupons (like SOS)  in my online shop. Easy! Set up a matching coupon in your online store preferences identical to your third party coupon e.g. So if you had an SOS $10 coupon you could set up like thisSOS10 SOS Coupon $10 Then let your clients know by way of a home page message, popup or even a landing page to apply that coupon code at checkout and be sure to show the coupon when they collect their order upon collection or if delivery they can email you...

May 18, 2020

YOU NEED AN APP! No you don't!

So as we head out of lockdown level 4 thanks to the Covid-19 Corona Virus and into level 3 many retail businesses are running around like headless chooks trying to get online to be able to sell contactless via delivery or takeaway. And the way to do that is via an APP!Well no! You do not need an App. If you already have a website or realise you need one, be sure it is mobile ready and you have your store set up well with great SEO and you don't also need to spend extra on an App.The App is just ...

April 21, 2020

Great Imagery

People see images before they read words. Therefore to capture your audiences attention you need great images on your web site and in your social media streams.Be sure to use great images and images that represent your business. Your business, your people, your images. Don't just grab any old stock images. Get a professional to capture your business or learn to take great images yourself....

April 17, 2020

No time is a good time!

Is now the best time to launch my website? Well hell yes! Anytime is a good time! But now is the goodest! With all the ups 'n' downs of the current situation, the best time to launch your website is now. Be ready for when your customers come back, they will be itching to get a bit of what you have to offer. Be ready for online shopping as we move down to Level 3 the rules will only allow certain business to open bricks and mortar stores with strict conditions. If you have your online store up an...

April 9, 2020

Covid-19

We hope everyone is taking care and remaining in their bubble. Here in NZ we are lockdown at alert level 4 for 4 weeks. We all need to remain at home within our bubbles and only have access to essential services, supermarkets, doctors, pharmacies etc. These times will have a great impact on all businesses, even those that can work from home will struggle. Spend the time as best you can still engaging with your customers via posts or blogs, updates on your situation, provide free info about ...

March 31, 2020

What does a Web Designer do?

A web designer is someone who is both creative and technically inclined, and uses both these attributes to build or redesign websites. The web designer has the ability to understand what is needed to make a website functional and easy to use, but at the same time make it aesthetically appealing to the user.A web designer should understand the clients requirements....

March 3, 2020

Do you really need a Website?

Do you really need a website? And what sort of website do you need?There's a lot of misinformation out there about websites and this makes it hard for small business to decided if they need one and what they need. We use a Design Requirements form to get a basic understanding of our clients needs and build a profile from there, before we even quote.We work closely with our clients to understand their needs, and give them honest up front information to help them make good decisions abut their req...

March 2, 2020

Social Media Posting Schedule - do you got one?

Do you have a Social Media posting schedule? To maximise your online exposure and get traffic to your web site and social media profiles you need to be posting online on a regular basis. Ideally everyday in one form or another. The way social media sites algorithms work people don't see things sequentially, most posts are based on the SM sites ideal of what they think you would like to see. By posting everyday and ensuring you have relevant content for your customers, this will help you get foun...

February 24, 2020

Less is More

Don't be fooled! Not all Web Designers know what they are doing. Sometimes I wonder if I do :)A lot are sales people who will always try to sell you the latest and greatest, biggest is best ideal of a web site. What you actually need is an effective website for you and your business. That's why we use a Design Requirements form to be able to offer our clients the best web design to suit their circumstance. Once we have this form we design a brief and then discuss with our clients eithe...

February 23, 2020

Good vs Bad Web Design

All web sites are equal! ... ummmm no! Web sites can be sink holes to money and you need to see a return for your investment. Even a static one page web site that purely gives you a presence online needs to work for you and that's where good web design comes in. Bad websites; Takes too long to loadHard to navigateUnclear communicationKey information hard to findLanguage too vagueDoesn’t work on Mobile devicesCan’t be found on search engines.... the list goes on … Good websites; Loads ...

February 22, 2020 Posts 1-15 of 15 | Page
 

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